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McDonald’s USA has joined forces with Red Bull in a groundbreaking venture into the energy drink market, launching an innovative fruity energy beverage. This marks a key development for the fast-food chain, as it branches out into new product categories.…
7Up, owned by Keurig Dr Pepper (KDP), has undertaken its most significant brand renovation in over 15 years. The company has given a fresh identity to the 7Up brand, which is valued at US$5 billion in the lemon-lime category. A New Identity 7Up is revising…
Supplement brand Lvl Up has broadened its product offerings by venturing into the sports hydration segment with the introduction of Lvl Up Sports. This new line-up includes a variety of products such as hydration powders, ready-to-drink sports beverages,…
Starbucks is testing an innovative feature, ChatGPT beta, which allows customers to explore and customize their drinks through interactive prompts. This latest feature, which was rolled out this week, provides consumers with personalized beverage…
A New Zealand-based startup, Incrediballs, is set to introduce a tablet-based beverage product, with the aim of minimizing plastic usage in the beverage industry. The product represents the commercial exploitation of a research endeavor that spanned seven…
Lionel Messi’s hydration beverage, Más+ by Messi, has recently made its debut in the Australian market following its successful reception in the United States. The exclusive distributor for this product in Australia is 7-Eleven. Más+ by Messi boasts natural…
Stanley Yeo, the owner of Wala Wala Cafe Bar, recently shared that he was contemplating calling it quits due to declining visitor numbers, a challenging labor market, and soaring operational costs that have pushed rent for the venue’s 1,700-square-foot ground…
Chinese tea retail chain Cha Bai Dao, widely known as ChaPanda, is preparing to launch its inaugural US-based store in Flushing, a neighborhood in Queens, New York City. Main Street Debut The new store is slated to open on Main Street, an area identified by…
Starbucks has recently disclosed a drop in its global comparable store sales for its fiscal third quarter, which underscores the persisting challenges in its primary US market. This comes even as its China operations begin to show some promising signs of…
Liquid Death, a notable canned water company, is set to make a definitive move into the energy drink market. Their new product line, named Sparkling Energy, is a low-caffeine, sugar-free beverage range expected to make its debut in the United States market…
Australian Brand Naked Life Enters the US Market Naked Life, a renowned non-alcoholic beverage brand from Australia, has made its entry into the US market. This expansion was made possible through a distribution partnership with Molson Coors, a leading…
Leuca, an Australian beverage company known for its ready-to-drink (RTD) products, has introduced its inaugural non-sparkling, vodka-infused water, augmented by two fresh fruit flavors. The new offerings, Apple Blackcurrant and Watermelon Mint Lime, are…
American energy drink brand Celsius has added a Sunset Vibe flavour, a blend of mango and passionfruit. The new tropical-inspired flavour joins the brand’s existing local range, which includes Sparkling Kiwi Strawberry, Sparkling Watermelon Lemonade,…
US beverage brand The Pickle Juice Company has launched its 75ml Extra Strength Shots in Coles supermarkets nationwide. The Texas-based company claims that its product uses a propriety formula that is scientifically proven to help alleviate muscle cramps by…
Brewer Sabeco said its after-tax profit rose by 40% last year to VND5.5 trillion. Vietnam’s biggest brewer had net revenues of VND34.98 trillion, an increase of 32% from 2021. These are significant achievements compared to the 2021 results. The 2022 profit…
Two Brisbane brothers have landed a deal with Woolworths and Coles with the hope they will transform an every day item from boring to “cool”. Chris and Lawrence Seaton started their business Origin Tea nine years ago as their father owned a tea plantation in…
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