Reporting and analysis on retail, e-commerce, and consumer trends in Vietnam, updated continuously by our newsroom.
Vietnam is projected to have the most significant salary increase among Southeast Asian countries in 2025, with an estimated growth rate of 7.7%, according to a recent study by a leading global professional services firm. Salary Increase and Turnover Study…
Vietnamese representatives are set to visit the United States in October and November 2025, with the goal of progressing discussions and finalizing a balanced trade agreement. Deputy Minister of Industry and Trade, Nguyen Sinh Nhat Tan, revealed this during a…
The 4th Techcombank Hanoi International Marathon provides an AI-powered video experience for 13,000 runners. For the first time in Vietnam, an AI video generator enabled every runner to create a personalised video to recreate their race experience Hanoi,…
Vietjet is kicking off its largest promotional campaign of the year, a 10-day Super Sale featuring discounts of up to 50% off airfares, complimentary checked baggage, and exclusive hotel offers. With an expanding fleet and a growing network across…
Thailand’s Cafe Amazon seems prepared to bow out from the local market after a half-decade attempt to square up with local coffee chains. At the forefront of this decision is Central Plaza Hotel Public Company Limited (Centel), who will be stepping away from…
Vietnam’s telecommunications sector is on the cusp of a transformation, with total revenue from telecom services projected to grow at a compound annual growth rate (CAGR) of 2.6% from 2024 to 2029. According to GlobalData, this growth will largely hinge on…
Vietnam exported 1.23 million tons of coffee worth US$6.98 billion in the first nine months of this year. In a remarkable surge, Vietnam’s coffee exports jumped 61% compared to the same period last year, fueled by climbing global coffee prices, according to…
September’s economic reports from major global institutions paint a glowing picture of Vietnam’s continued growth. While forecasts for 2025 to 2026 vary, reflecting a mix of optimism and caution regarding global risks, the overall sentiment is decidedly…
Vietnam Airlines plans to sell up to 49% of its fully-owned subsidiary, Skypec, a key player in jet fuel distribution. The airline is embarking on a public auction of its shares, anticipated to occur between now and 2027, as outlined in a recent statement.…
The U.S. dollar showed resilience against the Vietnamese dong Wednesday morning, even as it traded at a one-week low against major world currencies. Vietcombank set the greenback at a steady VND26,446, while in the informal market, it remained unchanged at…
Vietnam’s e-commerce market is making headlines with a remarkable growth rate of 25-27% year-on-year in the first eight months of 2025, significantly surpassing the government’s ambitious target of 20-22%. The Ministry of Industry and Trade, which reported…
During the recent reception for the UK Royal Navy ship HMS Richmond in Ho Chi Minh City, a delightful culinary showcase turned heads as international guests were introduced to the refreshing flavors of Vinamilk’s ice cream, yogurt, and kombucha tea. The…
The Swedish fast-fashion behemoth, H&M, is set to broaden its reach in Ho Chi Minh City, a bustling retail hotspot in Vietnam, as a crucial part of its larger growth strategy for Southeast Asia. Expansion Plans for H&M in Vietnam According to local sources,…
Ho Chi Minh City (HCMC) has reached a significant milestone, achieving its highest ranking in the Global Financial Centers Index (GFCI) since its inception in 2022. This notable rise, documented in the latest GFCI report released last week, sees HCMC score…
In a fluctuating market, the U.S. dollar is showing signs of weakness against the Vietnamese dong and other major currencies this Monday morning. Vietcombank reported a slight decrease in the dollar selling rate to VND26,451, down by 0.008% since the weekend.…
Sales of electric motorbikes surged in the first eight months of the year, outpacing traditional gasoline-powered bikes and signaling a shift in consumer preference. A Boom in Electric Motorbike Sales Electric vehicles, particularly those that don’t require a…
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