Fashion
Amorepacific-owned makeup brand eSpoir has launched in Thailand via cosmetics retailer chain Eveandboy.
Nearly 130 eSpoir products are available at Eveandboy stores at Siam Square One shopping mall and at Terminal 21 near Asoke Station.
The highest-profile eSpoir products include Dewy Face Glow moisturiser with hyaluronic acid, No Wear Lipstick, and Pro Tailor Foundation Be Silk / Be Glow.
The South Korean brand will launch in eight more Eveandboy stores and an online mall to build a strong presence in the Thailand beauty market and expand channels.
Amorepacific says it plans further expansion into other Asean countries.