Zalora launches childrenswear category
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Online fashion platform Zalora is entering the childrenswear market.
The launch of the Kids category on Zalora’s website and app lists more than 5000 items for children aged up to 12 years old from global label-favourites Disney, Mango Kids, Mango Baby and Oshkosh B’gosh as well as sports brands Nike, Adidas and Puma, among others.
Zalora describes the range as “a wide array of local and international brands … great for any occasion; from birthdays to baptisms, hijabs and modest wear, and even travel to festive”.
The site also retails products for newborns from rompers and onesies to swaddling blankets and baby carriers.
Questions & Answers
Q.Which brands are featured in Zalora's new childrenswear category?
Which brands are featured in Zalora's new childrenswear category?
The new category includes global favourites like Disney, Mango Kids, Mango Baby, and Oshkosh B'gosh. Sports brands such as Nike, Adidas, and Puma are also available, alongside other international and local brands.
Q.What is the target age range for the childrenswear items on Zalora?
What is the target age range for the childrenswear items on Zalora?
Zalora's childrenswear category offers items for children up to 12 years old. It also includes products specifically for newborns, such as rompers, onesies, swaddling blankets, and baby carriers.
Q.What kind of occasions does Zalora's new range cater for?
What kind of occasions does Zalora's new range cater for?
The range is described as suitable for various occasions, including birthdays and baptisms. It also features hijabs, modest wear, and items for travel and festive events.
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