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The Fragrance Shop opens more stores

By Minjun Park
1 min read
The Fragrance Shop
The Fragrance Shop
In this article (5)

UK perfume retailer The Fragrance Shop expanded its store portfolio to 33 stores last year.

The retailer has enjoyed another bumper year with net sales up to £121 million, a 6 per cent increase, thanks to blockbuster launches from brands such as Chanel, Jean Paul Gaultier and Emporio Armani; and increased distribution on Tom Ford and Dior.

Online operations continued to expand, with year-on-year e-commerce sales rising 27 per cent.

Founded in 1995, The Fragrance Shop now operates 214 stores nationwide.

Questions & Answers

Q.

How many new stores did The Fragrance Shop open last year?

A.

The Fragrance Shop expanded its store portfolio by opening 33 new stores last year. This contributed to their total of 214 stores now operating nationwide across the UK.

Q.

What was the total value of The Fragrance Shop's net sales in the last year?

A.

The retailer achieved net sales of £121 million last year. This represented a 6 per cent increase compared to the previous period, contributing to their continued success.

Q.

Which specific factors helped boost The Fragrance Shop's sales last year?

A.

Sales were boosted by successful new product launches from brands including Chanel, Jean Paul Gaultier, and Emporio Armani. Increased distribution for Tom Ford and Dior products also contributed to the growth.

Q.

How much did The Fragrance Shop's online sales increase over the past year?

A.

The Fragrance Shop's e-commerce sales saw a significant rise of 27 per cent year-on-year. This expansion in online operations further supported the retailer's overall strong performance.

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