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fragrance

Every story tagged fragrance on RetailNews Asia: reporting, analysis and market signals from across Asian retail and e-commerce.

Stories tagged fragrance

17 stories in this topic

Byredo
Wei ZhangFashion

Byredo launches Hong Kong flagship store

Fragrance company Byredo is focusing on its Asian expansion, opening its first flagship store in Hong Kong. With the goal of “transforming memories and emotions into things and experiences,” Ben Gorham founded the European luxury brand Byredo in Stockholm in…

perfume
Sarah ChenFashion

Fragrances are not Instagrammable

Digital media has upended the beauty business, lowering barriers to entry for new brands built not on department store distribution and traditional marketing tactics, but on e-commerce and digital influence. In recent years, a slew of new digital-first beauty…

The Fragrance Shop
Minjun ParkFashion

The Fragrance Shop opens more stores

UK perfume retailer The Fragrance Shop expanded its store portfolio to 33 stores last year. The retailer has enjoyed another bumper year with net sales up to £121 million, a 6 per cent increase, thanks to blockbuster launches from brands such as Chanel, Jean…

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