Thailand’s first Virtual Reality Lab
In this article (5)
Virtual Reality has been a popular subject lately in Asia, although not new to virtual reality, Orb Vr Labs was founded in 2014 by five passionate veterans of film, VFX, post production, telecom and product design. Based in Bangkok with an R&D office in Chang Mai, Orb VR Labs has set out to create new ways to visualize stories and is developing innovative solutions needed to build these mind-blowing immersive experiences.
“It happened over a few days, we were discussing stuff as we normally do and our discussions kept landing back to VR, AR and 360°. Our unique combination of talents, skills and resources created a lab type of studio where our sole purpose is to create innovative ways to tell new stories, says Bryn Cadman, former VFX supervisor.
“VR is exciting, where by film making you have to follow certain rules, virtual reality requires completely different approach and mindset. The immersive experience is very wild, The sky is not the limit”, says Lex Luther, Film Director.
We are ready to take on challenges and we’re fully equipped with a wide assortment of technology to create VR and 360° experiences. “Our focus is on content creation and building the infrastructure and technology to produce cinematic virtual reality that matches the scale and quality of modern film craft”. Sreeram Ramanathan, speaks from his base in Mumbai from where he represents the Indian extension of Orb VR Labs.
Our solutions can significantly increase mobile operators ARPU* and drive more 3G/4G/LTE data consumption. Mobile users can enjoy an innovative immersive virtual reality or 360° experience from literally any place by using in-house developed wearables. Mobile operators can benefit from this new content and deliver it to handsets over our VOD (streaming) platform. The competition is on between operators to bring added value to customers and stand out of each other, says Sven, ARPU evangelist.
Their work includes clients such as Toyota, Nissan, Grey Advertising and Prism.
(*) Average revenue per user (sometimes known as average revenue per unit), usually abbreviated to ARPU, is a measure used primarily by consumer communications and networking companies, defined as the revenue divided by the number of subscribers.
Questions & Answers
Q.What is Orb VR Labs' primary focus in the virtual reality sector?
What is Orb VR Labs' primary focus in the virtual reality sector?
The company focuses on creating content and building the infrastructure and technology to produce cinematic virtual reality. Their goal is to match the scale and quality found in modern filmmaking.
Q.How can Orb VR Labs' solutions benefit mobile operators?
How can Orb VR Labs' solutions benefit mobile operators?
Their solutions can significantly increase mobile operators' average revenue per user (ARPU) and drive more 3G/4G/LTE data consumption. Operators can deliver the new content to handsets via a VOD streaming platform.
Q.Where are Orb VR Labs' offices located?
Where are Orb VR Labs' offices located?
The main base for Orb VR Labs is in Bangkok, Thailand. They also maintain an R&D office in Chang Mai, Thailand, and an Indian extension represented from Mumbai.
Q.Who founded Orb VR Labs and when?
Who founded Orb VR Labs and when?
Orb VR Labs was founded in 2014 by five veterans from various fields. These include film, VFX, post-production, telecom, and product design, all of whom shared a passion for virtual reality.
Reader pulse
Is VR content a mobile revenue driver?
18,521 votes so far