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Aiko Tanaka
Author

Aiko Tanaka

Consumer & Lifestyle Reporter

About Aiko Tanaka

Aiko Tanaka writes from Tokyo on Japanese and Korean retail, luxury, beauty and the cultural forces reshaping how Asia shops. She has spent more than eight years reporting on department stores, konbini chains and the country's ageing but still highly demanding consumer base. Before joining RetailNews.asia she was a lifestyle and business reporter at a Japanese national newspaper, where she covered Isetan Mitsukoshi, Fast Retailing and the rise of niche J-beauty brands. Her work often explores how heritage retailers in Tokyo and Osaka are courting younger shoppers, inbound tourists and premium K-beauty and K-fashion labels. Aiko is a regular visitor to Seoul, where she tracks Coupang, Musinsa and the fast-changing world of Korean live commerce. She is fluent in Japanese, Korean and English, and often translates industry reports for RNA's regional audience. When she isn't writing, she is usually browsing depachika food halls or hunting down independent boutiques in Shibuya and Seongsu.

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Stories by Aiko Tanaka

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Food
2 min read

Rain-Soaked Dragon Fruit Yields Spike Prices Amid Diminished Supply

Extended periods of rainfall have negatively impacted dragon fruit production, resulting in a doubling of farm-gate prices since May to VND15,000 (US$0.57) per kilogram. The price of the red-fleshed variety has seen an increase to VND20,000 in the Central…

what is durian fruit 1707755111
Food
2 min read

Boost for Vietnam Durian Exports as India Welcomes the King of Fruits

India recently greenlit fresh durian imports from Vietnam. This move gives exporters the opportunity to tap into a market boasting 1.47 billion consumers, and also offers them an alternative to their traditional target destinations. The decision to include…