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Victoria’s Secret & Co has made several leadership changes as the company focuses on strengthening its core brands. The company said the move is part of its “Path to Potential” strategy, which aims to build momentum across its Victoria’s Secret, Pink and…
Victoria’s Secret swung to a net income despite lower sales in the fiscal second quarter, which an analyst attributes to better inventory management discipline and efficient cost control. The lingerie and perfume brand’s net income was US$32.1 million, while…
It was December 2018 when the last Victoria’s Secret Fashion Show aired on CBS. A year earlier, the show garnered a billion viewers worldwide, but its size and success had blinkered the company to both the cultural shifts being brought about by a born-online…
Lingerie retailer Victoria’s Secret and Bath & Body Works are to be demerged into two separately listed companies after parent L Brands opted not to sell the struggling apparel business. “Both Bath & Body Works and Victoria’s Secret are leaders in their…
VICTORIA’S Secret owner L Brands raised its current-quarter profit forecast for the second time this month as customers use stimulus checks to buy everything from scented candles to lingerie, sending its shares to a three-year high. The company on Friday also…
Martin Waters, who currently leads the troubled brand’s lingerie division, has been promoted to CEO of business as a whole. He will take over from L Brand CFO Stuart Burgdoerfer who has served as interim chief executive at Victoria’s Secret for the past nine…
The future of the Victoria’s Secret China business is under review as the lingerie retailer moves to permanently close 250 more US stores in a bid to right size and restore profits. Parent L Brands revealed a 37-per-cent slump in first-quarter sales to…
Victoria’s Secret’s annual fashion show, where supermodels once walked down the runway wearing giant “angel” wings and elaborate lingerie sets, will not occur this holiday season. Stuart Burgdoerfer, CFO of the brand’s parent company L Brands, said on a call…
Longtime Victoria’s Secret chief marketing officer Edward Razek will resign following months of negative PR centered on his comments about plus-size and transgender models in a Vogue interview. Edward Razek, who has personally selected the lingerie brand’s…
L Brands, the parent of Victoria’s Secret, saw its share price fall 8 per cent after releasing disappointing results and halving its dividend payout. The US-headquartered company is struggling to arrest declining revenue in its flagship lingerie network,…
US retailer L Brands has agreed to transfer full ownership and operations of its Canadian-headquartered La Senza lingerie brand to a Regent LP affiliate. Upon completion, the private equity investor will assume La Senza’s debts and all future considerations…
Victoria’s Secret has opened its debut flagship store in Australia, the first store in the nation to offer the U.S. lingerie giant’s full range of apparel, innerwear and accessories. Located in Melbourne’s Chadstone Shopping Centre, the Victoria’s Secret…
Lingerie brand Victoria’s Secret needs to reinvent itself, says retail analyst Neil Saunders, commenting in the wake of a US$42.8 million loss by its parent L Brands. “The brand is simply not connecting and resonating with consumers in the way that it once…
Following the backlash on social media, the chief marketing officer of L Brands, parent company of Victoria’s Secret and Bath & Body Works, has posted an apology on Twitter for comments he made about transgender models. Ed Razek, L Brands’s CMO, released a…
Atelier Swarovski has partnered with Victoria’s Secret to craft this year’s 2018 Dream Angels Fantasy Bra. The bra, which will be modelled by Victoria’s Secret Angel Elsa Hosk at the 2018 Victoria’s Secret Fashion Show in New York, is crafted with more than…
Lingerie brand Victoria’s Secret has announced its newest designer collaboration: Victoria’s Secret x Mary Katrantzou. The collaboration marks the second time that Victoria’s Secret has partnered with a luxury brand to create an exclusive range. Katrantzou, a…
