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Prada sales rose 2 percent in the first half of the year, as improving full-price sales and solid growth in its wholesale channel offset the impact of a move to cut back on markdowns. The Hong Kong-listed Italian luxury fashion group said this year it would…
Luxury Italian fashion brand Prada has launched six bags made from regenerated nylon, as the first stage in a plan to phase out virgin nylon during the next two years. In a project dubbed ReNylon, Prada will replace virgin nylon in its collections by using…
Luxury Italian fashion brand Prada has launched six bags made from regenerated nylon, as the first stage in a plan to phase out virgin nylon during the next two years. In a project dubbed ReNylon, Prada will replace virgin nylon in its collections by using…
Luxury fashion house Prada has launched a pop-up store at Atrium II in Harbour City to introduce its Prada Thunder project. The store showcases a selection of ready to wear, bags, shoes and accessories for men and women, featuring Prada Menswear and…
Chinese artist Cao Fei has entered into a collaboration with Prada on a special project, “Code Human”, starring Chinese idol Cai Xu Kun to showcase the Prada Fall/Winter 2019 menswear collection. The project, which explores “the meaning of iconography,…
Italian luxury fashion label Prada is to cull its wholesale distributor list, in order to take more direct control of pricing. In a short filing with the Hong Kong stock exchange (where the company is listed), Prada said that its board has analyzed in detail…
Fashion label Prada has opened a new outlet in Chinese Chongqing at the popular MixC department store. The 600sqm Prada Chongqing space stocks a selection of both women’s and men’s collections spanning ready to wear, leather items, shoes and accessories. The…
Luxury fashion is all about breaking codes, creating a new, irresistible message that captivates consumers. But some of the globe’s top brands have raised eyebrows with designs that have seemingly racist undertones. The latest instance of that was Italian…
Southeast Asian online luxury marketplace Reebonz is exploring blockchain technology as part of its strategy to demonstrate the provenance of products. Complementing the firm’s existing in-house team of ateliers who specialise in authenticating leather…
Prada has apologised for selling a US$550 monkey figurine after a social media backlash from US consumers alleging the character is racist. The monkeys, with oversized red lips and dark skin have been likened to “racist caricatures historically used to…
Among the investors who snapped up shares in luxury e-commerce marketplace Farfetch after its September IPO was one buyer with little interest in operating profits or projected revenue. People for the Ethical Treatment of Animals pounced on shares in the…
Italian fashion brand Prada has relaunched its iconic Linea Rossa sportswear collection into the luxury market, some twenty years after it folded. First launching in 1997, the debut of the new Linea Rossa line took place last week, forming part of the fashion…
Asia has once again energised luxury fashion label Prada’s sales in the first half year. The company has reported net revenue up 9.4 per cent in the six months to June 30 (although a lesser 3.3 per cent at current exchange rates). However Prada Asia-Pacific…
What do you get when luxury fashion meets sport? $10,000 sneakers. High-end brands such as Kering’s Gucci, Prada and Balenciaga are increasingly looking to sneakers for growth, putting them in direct competition with sportswear giants like Nike, Puma PMUG.DE…
Prada China is boosting its retail presence by opening seven stores in the city of Xi’an. The Italian luxury fashion group plans three Prada stores for the SKP Mall, plus two Miu Miu boutiques and two outlets for its Church’s brand. Xi’an is an expanding…
Luxury fashion brand, Prada, is launching an exclusive capsule collection on Mr Porter this month. Debuting on 25 April, the collection is Prada’s first menswear exclusive with an online retail partner. Prada Group strategic marketing director Stefano Cantino…
