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#cereals

Every story tagged #cereals on RetailNews Asia: reporting, analysis and market signals from across Asian retail and e-commerce.

2 stories in this topic

Kellogg
Food
1 min read

Kellogg’s launches master brand campaign for ‘healthier’ cereals

Kellogg’s is launching its first master brand campaign featuring its popular sub-brands, including Nutri-Grain, Coco Pops, and others. The ‘For Real’ campaign, in collaboration with marketing agency Bastion and comedian Celeste Barber, objects to unrealistic…

cereals Coles
Food
1 min read

Coles revamps cereals aisle, moving healthy options mainstream

Coles is making its healthy breakfast options more accessible, transforming the chain’s cereals aisle by adding a larger range of healthy products. More than 50 new healthy cereals, muesli, and breakfasts on the go have been added, to meet surging demand for…