Shinsegae opens luxury bike shop

Shinsegae Department Store has opened a bicycle shop at its main store in Chungmuro, being the first department store in Korea that is home to a bicycle shop.

The shop features classic models from Pedersen Bicycles, often called ‘the Bentley of Bicycles,’ multi-purposed ‘Cargo and Cruiser’ bikes from Johnny Loco, and stylish E-bikes from Mando Footloose.

The shop’s wide range of bikes from classical to electric will satisfy the needs of many bike lovers. Several models featured in the shop are also of rarities hardly seen on the Korean streets. The shop is located on the first basement level of the Chungmuro store.