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Shinsegae opens luxury bike shop

By Rajiv MenonChina
1 min read
shinsegae
shinsegae
In this article (4)

Shinsegae Department Store has opened a bicycle shop at its main store in Chungmuro, being the first department store in Korea that is home to a bicycle shop.

The shop features classic models from Pedersen Bicycles, often called ‘the Bentley of Bicycles,’ multi-purposed ‘Cargo and Cruiser’ bikes from Johnny Loco, and stylish E-bikes from Mando Footloose.

The shop’s wide range of bikes from classical to electric will satisfy the needs of many bike lovers. Several models featured in the shop are also of rarities hardly seen on the Korean streets. The shop is located on the first basement level of the Chungmuro store.

Questions & Answers

Q.

Which specific brands of bicycles are available at the new Shinsegae shop?

A.

The shop features classic Pedersen Bicycles, multi-purpose Cargo and Cruiser bikes from Johnny Loco, and stylish Mando Footloose E-bikes. It aims to satisfy diverse preferences with this selection.

Q.

What makes Shinsegae's new bicycle shop unique in the Korean market?

A.

It is the first bicycle shop to be located within a department store in Korea. Also, it offers several rare models seldom seen on Korean streets, adding to its distinctiveness.

Q.

Where exactly in the Shinsegae store is the new bicycle shop located?

A.

The new bicycle shop is situated on the first basement level of Shinsegae Department Store's main branch in Chungmuro. This placement makes it accessible within the department store environment.

Reader pulse

Is this a smart category expansion for Shinsegae?

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