Merck foresees healthy growth ahead in Indonesia
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Publicly listed Merck, founded in 1970 as the Indonesian unit of German life science group Merck KGaA, expects double-digit growth in total sales in 2016 following a similar growth in its healthcare business last year.
The biopharma business, for example, rose by 14.5% in 2015, above the industry average of 8% to 9%. On the other hand, the consumer health business soared by 16%, according to the Jakarta Post.
The Indonesia unit will also strengthen its current strategy of maintaining partnerships with both private and government organizations such as the Health Ministry and the Jakarta Administration, through which Merck will expand public awareness about health issues, encourage public acceptance and broaden market access for Merck’s pharmaceutical products.
Merck is also currently expanding the production capacity of its factory in TB Simatupang, South Jakarta, to further boost future sales.
These and other key industry news will be discussed next week at CPhI SEA, the only trade exhibition dedicated to the pharma industry in the region, to be held at the Jakarta International Expo during April 6-8.
Questions & Answers
Q.What specific area of Merck's business saw the highest sales growth last year?
What specific area of Merck's business saw the highest sales growth last year?
The consumer health business showed the strongest growth, soaring by 16% in 2015. This was higher than the biopharma business, which rose by 14.5% during the same period.
Q.What is Merck's strategy for increasing public awareness and market access in Indonesia?
What is Merck's strategy for increasing public awareness and market access in Indonesia?
Merck plans to maintain partnerships with both private and government organisations, including the Health Ministry and the Jakarta Administration. This strategy aims to expand public awareness of health issues and broaden market access for their products.
Q.How is Merck preparing its infrastructure to support future sales growth?
How is Merck preparing its infrastructure to support future sales growth?
Merck is currently expanding the production capacity of its factory located in TB Simatupang, South Jakarta. This expansion is intended to further boost future sales for the company.
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