Reporting and analysis on retail, e-commerce, and consumer trends in Vietnam, updated continuously by our newsroom.
With over one million subscribers, the country’s three mobile virtual network operators, who piggyback on large telecom companies, have a market share of 1%. iTel, Reddi and Local do not have their own infrastructure or radio frequencies and instead pay to…
Vietnam’s biggest brewer Sabeco gained after-tax profits exceeding VND4.42 trillion ($1=VND24,800) in the first nine months of 2022, a year-on-year surge of 75%. Sabeco’s revenues surpassed VND25.1 trillion, up 44% on-year, according to its latest financial…
The dong depreciated to a new low against the U.S. dollar Wednesday morning, with state-owned Vietcombank selling the greenback at VND24,620 at 11.30 a.m. The Vietnamese currency fell 0.12% from Tuesday and 7.24% since the beginning of the year. Eximbank sold…
There could be electricity shortages in the offing since a leading gas firm has to reduce supply to thermal power plants to relocate a rig. PetroVietnam Gas Joint Stock Corporation (PVGas) announced that its contractor, Hibiscus of Malaysia, would stop gas…
The Finance Ministry said online platforms including Facebook and Google have paid VND5.59 trillion (US$231.6 million) in taxes from 2018 to August this year. In a report sent to the National Assembly, the ministry said the tax was paid by cross-border and…
Vietnam’s tra fish exports to Southeast Asia exceeded US$152 million in the first nine months of this year, a year-on-year increase of over 83%. Higher transport costs due to rising fuel prices caused exporters to opt for closer destinations, the Vietnam…
Vietnamese spent millions of dollars buying iPhone 14 smartphones when it was launched on Oct. 14. The manager of an electronic retail store estimated more than 55,000 phones, mostly the most expensive version, Pro Max, were sold. “The total revenues were…
Hang Xanh Motors Service Joint Stock Company, a major Mercedes-Benz car dealer, reported pre-tax profits of more than VND240 billion (US$10 million) in the first nine months, exceeding its full-year target. Consolidated revenues were up 50 percent…
Rising global inflation caused sales of two major seafood exporters Vinh Hoan and Sao Ta to plunge as consumers in their main markets tighten spending. Vinh Hoan, a pangasius export giant, saw September revenue plunging 28% from August to VND917 billion…
Auto sales rose by 8.5% in September to 33,463 units as the market slowly recovered amid tightening global spending. September marked a third straight month of increase in sales, according to the Vietnam Automobile Manufacturers Association (VAMA), which…
Vietnam’s economy is expected to grow 8% this year, beating an official target for an expansion of 6.0%-6.5%, the government said on Tuesday. The country’s exports are forecast to rise 9.5% to $368 billion in the year, the government said in a statement,…
It has been months since Hai Van last checked her purse, since she makes almost all payments by scanning QR codes with her phone. The media company in Hanoi’s Cau Giay District says: “Whether it is having breakfast and lunch at the office, making supermarket…
Vietnam’s stock market was the world’s worst performer this week with an 8.5% decline. It was followed by Russia, down 4.8%, and Venezuela, down 1.87%, according to market data provider StockQ. Over the last four weeks Vietnam has been the world’s second…
Japanese retailer Aeon plans to triple the number of malls in Vietnam by 2025 as part of its expansion strategy to meet the needs of a growing middle class population. A report said the number of Aeon malls will nearly triple to 16 throughout Vietnam. Aeon…
The Ministry of Finance refused a proposal to exempt special consumption tax on gasoline given the country’s tax rate is at a low level compared to many other countries. The Vietnam Chamber of Commerce and Industry has recently proposed that the special…
Platforms were overloaded with iPhone 14 pre-orders as the sales launch of the latest Apple smartphone model attracted tens of thousands of customers. Bao Tran in Ho Chi Minh City stayed up until 0:00 a.m. Friday to pre-order a purple iPhone 14 but the…
Free background guides on how retail works in this market.
Vietnam
A young, urbanising market where modern trade is growing quickly, convenience and mini-supermarkets are the battleground, and Hanoi and Ho Chi Minh City beha…
Asia Market Guides · 10 min read
Vietnam
Segments, digital behaviour, price sensitivity and the buying patterns that shape assortment and promotion in Vietnam.
Asia Market Guides · 8 min read
Vietnam
How last-mile delivery works in Vietnam, what drives cost per drop, and how to set a service promise you can keep.
Asia Market Guides · 8 min read
Vietnam
Who the landlords are, how leases are structured, what drives rent, and how to choose a location in Vietnam.
Asia Market Guides · 8 min read
Weekly Briefing
Tuesday, Thursday and a Saturday Weekly Wrap: the retail stories, numbers and moves that mattered across Asia. Nothing else, and you can unsubscribe in one click.
Read by retail operators, investors and brand teams across Asia.