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E-Tailing

India’s Shop101 in talks for funding boost

By Minjun ParkIndia
1 min read
india ecommerce
india ecommerce
In this article (4)

Indian online marketplace Shop101 is seeking to raise $11-12 million in a Series B funding round. Talks concerning the investment are being led by Kalaari Capital and Unilever Ventures, with participation expected by current backer Stellaris Venture Partners, which invested $5 million several months ago. Investment capital is likely to assist the firm in technological development and expansion into new business categories.

Shop101 uses Whatsapp, Facebook and Instagram functionality to support online entrepreneurs. WhatsApp and Facebook each have more than 200 million users in India. The Shop101 app has been downloaded about 1 million times and has experienced growth of 50 per cent month on month since its launch.

A joint report by Google and KPMG last year indicated online SMEs could boost Indian economic growth by 10 per cent by 2020.

Questions & Answers

Q.

What is the primary purpose of the funding Shop101 is seeking?

A.

The investment capital is expected to help Shop101 with technological development. It will also support the company's expansion into various new business categories, broadening its market reach and service offerings.

Q.

Which social media platforms does Shop101 utilise to assist online entrepreneurs?

A.

Shop101 integrates functionality from WhatsApp, Facebook, and Instagram to support online entrepreneurs. Both WhatsApp and Facebook individually boast over 200 million users within India, providing a significant user base.

Q.

What kind of growth has Shop101's app experienced since its launch?

A.

Since its launch, the Shop101 app has been downloaded approximately 1 million times. The company has reported a consistent month-on-month growth rate of 50 per cent for its app usage.

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