Index Living Mall unveils new store concept in Bangkok
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Index Living Mall has unveiled its next retail concept in Bangkok’s Ekkamai district, with a focus on apartment furnishings, fresh graphics and new store layout.
Called ‘ Fresh-up Ekkamai, lift-up your life’, the concept introduces new zones and features a variety of new-to-market homewares and furniture items.
The “Condo Collection” zone presents furniture specially designed for condominiums, while the “Younique” zone offers customized furniture. Other zones include a Sofa & Recliner Exhibition, Outdoor life and Storage Solutions & Home Organisation.
Index Living Mall MD, Kridchanok Patamasatayasonthi, said the store’s renovation was undertaken because Ekkamai is becoming a popular residential neighborhood, with multiple condominium units rented to both locals and foreigners.
The new concept store will suit shoppers with tight budgets who are seeking functional items for compact living spaces.
Index Living Mall’s Ekkamai store also offers customers free consultations with in-house specialists.
Questions & Answers
Q.Why did Index Living Mall choose the Ekkamai district for this new store concept?
Why did Index Living Mall choose the Ekkamai district for this new store concept?
The store’s renovation in Ekkamai was undertaken because the area is becoming a popular residential neighbourhood. This district has multiple condominium units rented to both locals and foreigners, making it a strategic location.
Q.What is the primary target demographic for the 'Fresh-up Ekkamai' concept?
What is the primary target demographic for the 'Fresh-up Ekkamai' concept?
The new concept store is designed to suit shoppers with tight budgets who are seeking functional items for compact living spaces. It caters to those furnishing apartments and condominiums in the growing Ekkamai area.
Q.What kind of specialist services does the Ekkamai store offer customers?
What kind of specialist services does the Ekkamai store offer customers?
Customers visiting the Index Living Mall’s Ekkamai store can benefit from free consultations. These consultations are provided by in-house specialists who can offer expert advice on furnishings.
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