Heytea Singapore now opens in Ion Orchard
In this article (4)
Chinese tea franchise Heytea is launching its first overseas store in Singapore. The six-year-old chain is one of China’s most popular in its category, with each outlet selling 2000-3000 cups per day. It claims to be the franchise responsible for inventing cheese tea, serving drinks with New Zealand cheese.
The Heytea Singapore store will feature a uniform minimalist white interior design with wooden accents, with some outlets featuring themed retail spaces.
The new Singapore location is launching at Ion Orchard.
Questions & Answers
Q.What is the daily sales volume of a typical Heytea outlet?
What is the daily sales volume of a typical Heytea outlet?
Each Heytea outlet generally sells between 2000 and 3000 cups per day. This high volume indicates the brand's popularity in its category within China.
Q.What claim does Heytea make regarding its product innovation?
What claim does Heytea make regarding its product innovation?
Heytea claims to be the franchise that invented cheese tea. They serve their drinks using New Zealand cheese, a key component of this innovative beverage.
Q.What will be the design aesthetic of the new Heytea Singapore store?
What will be the design aesthetic of the new Heytea Singapore store?
The Heytea Singapore store will feature a uniform minimalist white interior design. It will also incorporate wooden accents, and some outlets may include themed retail spaces.
Reader pulse
Will Heytea succeed in Singapore?
19,068 votes so far