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Giant Japanese sports store Alpen to open next month

By Minjun ParkJapan
1 min read
amer sports
amer sports
In this article (4)

Japanese sports and outdoor goods retailer Alpen Co is set to launch Kanagawa’s first experience-based store late next month.

The Alpen Outdoors LaLaport Yokohama store will handle more than 40,000 predominantly outdoor-related products under 200 brands. Alpen’s new location will be offering products in two formats, “Alpen Outdoors”, which will cover the entire light outdoor product range for activities such as camping and hiking; and “Alpen Mountains”, which focuses more on mountaineering. The store offers a tent trial experience with a realistic camp atmosphere.

Popular outdoor brands Coleman and Snow Peak have shops-in-shops at the store with dedicated support staff.

Alpen currently operates 11 stores nationwide, including a flagship in Kashiwa, which opened in April last year and is one of the largest in the world.

Questions & Answers

Q.

What kind of products will Alpen's new store be selling?

A.

The new Alpen Outdoors LaLaport Yokohama store will stock over 40,000 predominantly outdoor-related products from 200 brands. These include items for camping, hiking, and mountaineering, covering a light outdoor range and more specialised gear.

Q.

What is unique about the shopping experience at this new store?

A.

The new store in Kanagawa will be experience-based, offering a tent trial experience in a realistic camp atmosphere. It also features shops-in-shops for popular brands like Coleman and Snow Peak, complete with dedicated support staff.

Q.

How many stores does Alpen currently operate nationwide?

A.

Alpen currently operates 11 stores across the country, including a large flagship store in Kashiwa. The Kashiwa location, which opened in April last year, is noted as one of the largest in the world.

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