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French jeweller Fred opens first store in Malaysia

By Aiko Tanaka
1 min read
Pandora Jewellery
Pandora Jewellery
In this article (4)

French luxury jeweller Fred has opened its first outlet in Malaysia, selling its latest Pretty Woman necklaces.

The store, located on the ground floor of Seibu The Exchange TRX, features a futuristic design with wide glass windows. The store is gold and white throughout, with blue display shelves in the centre.

The venue offers a wide range of products including the new Pretty Woman Sunlight Message necklace, which features a hidden message that can only be seen by light.

Founded by Fred Samuel in Paris in 1936, the company now has more than 50 stores worldwide and retail outlets in 30 countries. It was also the first jewellery brand acquired by LVMH in 1996.

Questions & Answers

Q.

What is the new store's location within Malaysia?

A.

The new Fred store is situated on the ground floor of Seibu The Exchange TRX in Malaysia. It is the French luxury jeweller's first outlet in the country.

Q.

What kind of design does the new store feature?

A.

The store features a futuristic design with wide glass windows. Its interior is gold and white, with blue display shelves placed in the centre.

Q.

When was Fred acquired by LVMH?

A.

Fred was acquired by LVMH in 1996. It holds the distinction of being the first jewellery brand purchased by the luxury conglomerate.

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