FitFlop flagship opens in Philippines

Jan 8, 2019Updated May 28, 20251 min read

London footwear brand FitFlop has opened a new flagship store in SM Mall of Asia, Philippines. The new FitFlop Galleon store is the largest FitFlop store in the world to date and now serves as the brand’s global flagship. It is operated by The Primer Group of Companies, the brand’s exclusive distributor in the Philippines. According to a press release, “FitFlop is confident that it will be able to reach and inspire more superwomen to seize life’s opportunities and take on whatever comes their way.”

The brand’s product line is designed to combine precision ergonomics with functional design, specialising in comfortable footwear for women.

FitFlop Galleon is currently offering its Spring/Summer 2019 line, inspired by exotic destinations and bustling bazaars, as well as athleisure fashion that features its proprietary Anatomicush sole.

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Mei Ling Tan

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Mei Ling Tan is the Editor of Retail News Asia, where she leads the editorial team in delivering in-depth coverage of Asia’s dynamic retail landscape. With over a decade of experience in business journalism, Mei Ling is known for her sharp analysis, deep industry insights, and commitment to uncovering the stories behind Asia’s most innovative retail brands. Before joining Retail News Asia, Mei Ling held senior reporting roles at regional business publications, covering everything from consumer trends to digital transformation in retail. A graduate of the National University of Singapore with a degree in Communications and New Media, she combines journalistic integrity with a strong understanding of evolving market forces. Outside the newsroom, Mei Ling is a frequent speaker at industry panels and a mentor for young journalists.

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