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Casio G-Shock Bangkok CentralWorld opens door

By Rajiv MenonThailand
1 min read
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mr g banner 1v3 hd
In this article (4)

Watch brand Casio G-Shock Thailand has opened a store in CentralWorld Bangkok.

The opening marks the brand’s 35th anniversary and features innovative technology and interactive zones filled with exclusive rare collaborative pieces. The interactive areas include the Tough Test Zone where you can throw your watch at a wall; 3D hyper-visual movies with videos of shock-resistance testing; a G-Shock bar allowing visitors to touch and try every model; and a fast-view giant digital touchscreen catalogue.

Senior VP of Casio & Hardline Viroj Sukpitak said: “It’s a concept store built with the user-experience in mind. Exclusively for Thailand, G-Shock has created a space that encompasses everything G-Shock, showcasing an extensive product range and the latest inline watches.”

‘Absolute Toughness’ is the concept behind the timepieces and the store, which reflects the latest streetwear fashions.

Questions & Answers

Q.

What interactive features are available at the new G-Shock store in CentralWorld?

A.

Visitors can test watch durability in the Tough Test Zone, watch 3D hyper-visual movies of shock-resistance tests, and try on models at the G-Shock bar. There is also a fast-view giant digital touchscreen catalogue available.

Q.

What is the overarching concept behind the new G-Shock store and its timepieces?

A.

The store and the timepieces are designed around the concept of 'Absolute Toughness'. This reflects both the durability of the watches and the latest streetwear fashions.

Q.

Why is this particular store opening significant for the G-Shock brand?

A.

This store opening commemorates the brand's 35th anniversary. It is also an exclusive concept store for Thailand, offering a comprehensive G-Shock experience.

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