Bedgear and Dunlopillo to partner in Thailand market
In this article (5)
Bedgear Thailand has launched Bedgear Performance Sleep Shops in Thailand.
The American company has international outlets in more than 10 countries, including China.
“The interest we saw for Bedgear Performance Sleep Shops over eight years in the US has been surpassed by international demand in just 18 months,” says Bedgear CEO Eugene Alletto.
In partnership with Thailand distributor Dunlopillo, Bedgear has opened shops with retail partners Chic Republic, Mattress City and SB Furniture, with plans in place for expansion.
“It is refreshing to partner with a company that understands the benefits of sleep transcend the time spent in bed,” says Dunlopillo Thailand MD Pisit Ongsritragul.
Questions & Answers
Q.Which specific retailers will stock Bedgear products in Thailand?
Which specific retailers will stock Bedgear products in Thailand?
Bedgear products will be available through retail partners Chic Republic, Mattress City, and SB Furniture. These shops are part of Bedgear's new Performance Sleep Shops, launched in partnership with Dunlopillo Thailand.
Q.How quickly has international interest in Bedgear grown compared to the US market?
How quickly has international interest in Bedgear grown compared to the US market?
International demand for Bedgear Performance Sleep Shops has surpassed the interest seen in the US market. This rapid growth occurred in just 18 months internationally, compared to eight years in the United States.
Q.What is the primary role of Dunlopillo in this new venture?
What is the primary role of Dunlopillo in this new venture?
Dunlopillo is acting as Bedgear's distribution partner within the Thai market. They are collaborating on the launch of Bedgear Performance Sleep Shops and plan for future expansion.
Q.In how many countries does Bedgear currently operate internationally?
In how many countries does Bedgear currently operate internationally?
Bedgear, an American company, has international outlets in more than 10 countries. This global presence includes markets such as China, alongside its new expansion into Thailand.
Reader pulse
Is Bedgear's partnership model in Thailand effective?
18,299 votes so far