Zenfone Concept Store launches

Dec 15, 2016Updated May 28, 20251 min read

Asus has chosen the Philippines to launch its Zenfone Concept Store, in Glorietta 2, Makati City.

Tech brand Asus has chosen the Philippines to launch its Zenfone Concept Store, in Glorietta 2, Makati City.

More Zenfone concept stores will follow throughout the Philippines next year.

Zenfone Concept Store launches

“Zenfone has become a game changer in the smartphone landscape in the Philippines since being introduced in August 2014,” says Asus Philippines system group country manager George Su.

The new store features all the latest smartphone releases from the Taiwanese company as well as accessories.

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Mei Ling Tan

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Mei Ling Tan is the Editor of Retail News Asia, where she leads the editorial team in delivering in-depth coverage of Asia’s dynamic retail landscape. With over a decade of experience in business journalism, Mei Ling is known for her sharp analysis, deep industry insights, and commitment to uncovering the stories behind Asia’s most innovative retail brands. Before joining Retail News Asia, Mei Ling held senior reporting roles at regional business publications, covering everything from consumer trends to digital transformation in retail. A graduate of the National University of Singapore with a degree in Communications and New Media, she combines journalistic integrity with a strong understanding of evolving market forces. Outside the newsroom, Mei Ling is a frequent speaker at industry panels and a mentor for young journalists.

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