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YouTube Go is going away this August

By Maria Santos
1 min read
Youtube TV
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The world is now a better place – broadband internet is everywhere, data prices are falling, and practically every smartphone out there can surf the web well enough. There’s no sarcasm in these words, guys – and the latest news from Google proves it!

Earlier this year, the search giant announced that it will retire the Lite mode in Chrome, saying that “In recent years we’ve seen a decrease in cost for mobile data in many countries, and we’ve shipped many improvements to Chrome to further minimize data usage and improve web page loading.”

Now Google is preparing to pull the plug on another “lightweight” app – YouTube Go. “Today, we are announcing that YouTube Go will be sunsetted beginning in August,” reads part of the official announcement on Google’s support pages.

Again, the reasoning behind the retirement of this app lies in the fact that entry-level devices have become so powerful that they can run the main YouTube app well enough, and connectivity and data prices are not a critical issue anymore.

Google says that it’s working on additional user controls that help to decrease mobile data usage for viewers with limited data, so any fringe cases can be addressed. YouTube Go lacks several features compared to the main app, including the ability to comment, post, create content, and use dark themes.

There are, however, some question marks around the transition to the main YouTube app. Some users have raised concerns about functionalities that are not present on the current free version of YouTube, the ability to download videos and watch them later, and also the option to disable YouTube shorts in your feed.

Questions & Answers

Q.

Why is Google discontinuing YouTube Go?

A.

Google is discontinuing YouTube Go because broadband internet is now widespread, data prices have fallen, and entry-level smartphones are powerful enough to run the main YouTube app efficiently. Connectivity and data costs are no longer considered critical issues for users.

Q.

When did YouTube Go originally launch and what was its purpose then?

A.

YouTube Go launched in 2016. It was designed for viewers in areas with poor connectivity, high data prices, or low-end devices, as these factors prevented a good experience with the main YouTube app at the time.

Q.

What features are missing from YouTube Go compared to the standard YouTube app?

A.

YouTube Go lacks several features found in the main app. These include the ability to comment, post content, create content, and use dark themes, which are all standard in the primary YouTube application.

Q.

What concerns have users raised about switching from YouTube Go to the main app?

A.

Users are concerned about the main YouTube app's lack of certain functionalities, such as the ability to download videos for offline viewing and the option to disable YouTube Shorts from appearing in their feed.

Reader pulse

What does YouTube Go's retirement mean for emerging markets?

22,342 votes so far

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