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Under Armour turns ambitions to electronic apparel, monitoring apps

By Mei Ling Tan
1 min read
Under Armour turns ambitions to electronic apparel, monitoring apps
Under Armour turns ambitions to electronic apparel, monitoring apps

Under Armour Inc. has some out-there ideas for your clothes. The athletic gear company has been spending big to buy developers of apps to monitor personal fitness, aiming in the short term to sell more shirts and shoes.

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