UL-OS to appoint its new brand ambassador
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TVXQ ‘Yunho (Jeong Yun-ho)’ was selected as the first solo male cosmetics brand model.
UL-OS, a male total skin care brand in Otsuka Pharmaceutical Korea, announced on that the brand selected Yunho, the leader of group Dong Bang Shin Ki (TVXQ).
An UL-OS official said, “We decided to choose Yunho as a new model, judging that Yunho’s healthy skin and sophisticated image fit well with the Ul-os brand image.”
Yunho finished shooting a new TV advertisement of UL-OS’s representative product of all-in-one moisturizer. In this advertisement, Yunho’s stylish and manly charm will appeal to viewers with his UL-OS brand message and will be aired from January 1, 2018
Yunho said “I am very interested in skin care products for normal moist and healthy skin.” “I am very pleased to be a model of the UL-OS brand that helps people to understand skin troubles and needs accurately and to provide effective skin care.”
Yunho, who was selected as the fourth model of UL-OS after Cha Tae Hyun, Jung Woo and Eric, is the 13th year of his debut this year, as a K-POP leader, Korea’s best male idol, and he has been loved by fans home and abroad. He has been still active in the five major dome tours in Japan since November 2017.
Meanwhile, men’s total skin care brand UL-OS presents three all-in-one moisturizers (skin milk, skin lotion, and skin conditioner) as men’s all-in-one products and has a full skin care line including scalp shampoo, skin wash, sunblock and face sheet.
In particular, UL-OS Skin Milk has recently been selected as a men’s cosmetics standard at the Olive Young 2017 Health & Beauty Awards, and received continuous support from male consumers, including the Olive Young Health and Beauty Award in the men’s all-in-one category for the second consecutive year.
Questions & Answers
Q.Why did UL-OS choose Yunho as their new brand ambassador?
Why did UL-OS choose Yunho as their new brand ambassador?
UL-OS selected Yunho because his healthy skin and sophisticated image align well with their brand image. An official stated that these qualities were key factors in their decision to appoint him as a new model.
Q.What is Yunho's role within the UL-OS brand?
What is Yunho's role within the UL-OS brand?
Yunho is the first solo male cosmetics brand model for UL-OS, a male total skin care brand. He has already filmed a new TV advertisement for their all-in-one moisturizer, which will be aired from January 1, 2018.
Q.Which other models have represented UL-OS?
Which other models have represented UL-OS?
Yunho is the fourth model for UL-OS. Before him, the brand was represented by Cha Tae Hyun, Jung Woo, and Eric. He follows in the footsteps of these previous ambassadors.
Q.What product recognition has UL-OS recently achieved?
What product recognition has UL-OS recently achieved?
UL-OS Skin Milk was named a men’s cosmetics standard at the Olive Young 2017 Health & Beauty Awards. It also received the Olive Young Health and Beauty Award in the men’s all-in-one category for the second year running.
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