Two Moto Concept Stores open in Manila
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Lenovo has opened two Moto Concept Stores for its mobile phone brand in Metro Manila as part of its Philippine “full-throttle” expansion.
Both run by smartphone retailer MemoXpress, the stores are in the Cyberzone areas of SM North Edsa Annex and SM Megamall.
“The Philippines is a very important market for Moto,” says Lenovo Mobile Business Group Philippines country manager Dino Romano.
Lenovo says it aims to become the No. 3 player in the global smartphone market through expanding its Moto line across emerging markets, including the Philippines. Currently the fastest-growing smartphone market in the region, the Philippines had 3.5 million smartphone shipments in the first quarter of last year, according to the latest report of the International Data Corporation (IDC).
Both Moto Concept Stores carry the latest Moto smartphones.
Questions & Answers
Q.Which retail company is operating the new Moto Concept Stores in Manila?
Which retail company is operating the new Moto Concept Stores in Manila?
Smartphone retailer MemoXpress is responsible for running both of the recently opened Moto Concept Stores. They are located within the Cyberzone areas of SM North Edsa Annex and SM Megamall.
Q.What is Lenovo's overall goal in the global smartphone market with this expansion?
What is Lenovo's overall goal in the global smartphone market with this expansion?
Lenovo's stated aim is to become the third largest player in the global smartphone market. This objective is being pursued by expanding its Moto product line into key emerging markets, such as the Philippines.
Q.What makes the Philippines an attractive market for smartphone expansion?
What makes the Philippines an attractive market for smartphone expansion?
The Philippines is currently recognised as the fastest-growing smartphone market within the region. In the first quarter of the previous year, 3.5 million smartphones were shipped, according to IDC data.
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