TWG celebrates 10th anniversary by store opening
In this article (4)
Tea WG has announced its launch in Europe in conjunction with its 10th anniversary.
The luxury tea brand will open two Tea WG Salons & Boutiques in London at Knightsbridge and Leicester Square, achieving the distinction of being the first luxury tea brand to emerge from Asia in the UK market.
Both new venues are opening in heritage buildings and include retail boutiques, patisserie counters and tea salons with refined, luxurious interiors designed and conceived by Taha Bouqdib. The concept salons showcase more than 800 of Tea WG’s signature harvests and tea blends, as well as its tea gastronomy, tea accessories and tea-infused foods.
The brand was originally established in Singapore in 2008 as a luxury concept that incorporates unique and original retail outlets, exquisite tea rooms and an international distribution network to professionals.
Questions & Answers
Q.Which specific locations in London will Tea WG be opening its new Salons & Boutiques?
Which specific locations in London will Tea WG be opening its new Salons & Boutiques?
The new Tea WG Salons & Boutiques will be opening in London at Knightsbridge and Leicester Square. Both venues are located in heritage buildings.
Q.What items will be available for customers at the new Tea WG Salons & Boutiques?
What items will be available for customers at the new Tea WG Salons & Boutiques?
Customers can find retail boutiques, patisserie counters, and tea salons. The concept salons will show over 800 tea harvests and blends, along with tea gastronomy, accessories, and tea-infused foods.
Q.When and where was the Tea WG brand originally established before its expansion to Europe?
When and where was the Tea WG brand originally established before its expansion to Europe?
The brand was originally established in Singapore in 2008. It began as a luxury concept featuring unique retail outlets, exquisite tea rooms, and an international distribution network.
Reader pulse
Is TWG's European expansion well-timed?
23,525 votes so far