Thai Listed Property Developer Sansiri Invests $80m In Six Global Startups

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Thai listed property developer Sansiri Pcl announced an investment of $80 million across six global technology and lifestyle companies as part of a bid to expand beyond real estate development and into the global market.
Of this, Sansiri will invest about $58 million in US-based boutique hotel chain Standard International and its mobile booking application, One Night. The Thai firm will hold a 35 per cent stake in the hospitality firm.
The remaining include a $3.1-million stake in Tyler Brûlé’s lifestyle magazine Monocle; $6.6 million in London’s Airbnb management firm Hostmaker; $12 million in Southeast Asia’s co-working space JustCo; and $300,000 in a smart indoor farm technology firm Farmshelf, according to a Financial Times report.
Srettha Thavisin, president of Sansiri Pcl, said that the company’s investments will focus on three key activities, which include strategic investment in global lifestyle brands; developing property technologies in partnership with industry disruptors; and enhancing influence and audience through premium lifestyle media.
Kang Wan Sing, Founder and CEO of JustCo, said that the partnership with Sansiri will support JustCo to launch four co-working spaces in Bangkok. “We expect to have 20 co-working spaces across Asia-Pacific by 2018, giving Sansiri access to our 12,000 members,” he added.
Questions & Answers
Q.What is the primary motivation behind Sansiri's $80 million investment in global technology and lifestyle companies?
What is the primary motivation behind Sansiri's $80 million investment in global technology and lifestyle companies?
Sansiri aims to expand its business beyond traditional real estate development. The investment is part of its strategy to enter and grow within the global market by diversifying its portfolio.
Q.How will the partnership with Sansiri specifically benefit the co-working space firm JustCo?
How will the partnership with Sansiri specifically benefit the co-working space firm JustCo?
The partnership with Sansiri will enable JustCo to launch four new co-working spaces in Bangkok. JustCo also anticipates having 20 co-working spaces across Asia-Pacific by 2018, granting Sansiri access to its 12,000 members.
Q.What are the three main areas Sansiri's president identified as investment focuses for the company?
What are the three main areas Sansiri's president identified as investment focuses for the company?
Srettha Thavisin stated the investments will focus on three key activities: strategic investment in global lifestyle brands, developing property technologies with disruptors, and enhancing influence through premium lifestyle media.
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