Tesco Thailand to offer phone services
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Tesco Lotus Thailand is teaming up with CAT Telecom to offer a mobile virtual network service.
The deal will see Tesco Thailand selling SIM cards to its 3 million Clubcard loyalty program members and other customers and marketing cellular network services under its own brand.
CAT has similar partnerships with True and Real Move, among others. Real Move accounts for 80 per cent of its capacity, serving 13.5 million customers.
The 50-50 joint venture partnership will run until CAT’s current licence expires in 2025, with Tesco Lotus marketing commencing next year. CAT will lease space on its network and Tesco Lotus will develop a marketing plan and distribute SIM cards.
Questions & Answers
Q.Which company will handle the marketing and distribution of these new mobile services?
Which company will handle the marketing and distribution of these new mobile services?
Tesco Lotus Thailand will be responsible for developing the marketing plan for the mobile virtual network services and distributing the SIM cards to customers. Marketing is scheduled to commence next year.
Q.How long is the joint venture partnership between Tesco Lotus and CAT Telecom expected to last?
How long is the joint venture partnership between Tesco Lotus and CAT Telecom expected to last?
The 50-50 joint venture partnership between Tesco Lotus and CAT Telecom is set to continue until CAT's current operating licence expires. This expiration date is specified as 2025.
Q.Are there any existing partnerships that CAT Telecom has for similar mobile virtual network services?
Are there any existing partnerships that CAT Telecom has for similar mobile virtual network services?
Yes, CAT Telecom has existing similar partnerships with other companies, including True and Real Move. Real Move currently utilises 80% of CAT's network capacity and serves 13.5 million customers.
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