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Tawandang eyes foreign expansion

By Maria SantosThailand
1 min read
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Thai-based brewery restaurant chain Tawandang is planning further expansion at home and abroad as its concept gains favour with consumers.

There are currently three Tawandang Germany brewery restaurants operating in Bangkok, with a third scheduled to open on August 7. The first two are located on Rama III and Ram Intra, and the third will open on Chaeng Watthana Rd.

Tawandang also has breweries in Singapore and Cambodia and a restaurant in Australia.

In an interview with the Bangkok Post newspaper, CEO Supote Teerawatanachai said the company is now considering expanding into Myanmar and the UK.

Meanwhile, a further two outlets have been confirmed for Bangkok over the next five years- one at Srinakarin and the other at Bang Khae, each outlet to cost about 200 million THB (US$5.7 million)

The new Chaeng Watthana Tawandang brewery restaurant features 5000 sqm of space and a dining hall which can seat 1200.

“The brewery business has shown significant growth every year we have operated,” Supote told the bangkok Post.

“Even though spending per head may be down because of the poor economy, we believe our sales this year will grow 15 per cent as expected from more new clients and a bigger customer base.”

Questions & Answers

Q.

Which countries are being considered for Tawandang's next international expansion?

A.

CEO Supote Teerawatanachai stated that Tawandang is currently considering expanding its operations into Myanmar and the UK. These are the two new foreign markets mentioned for potential future development.

Q.

What is the expected sales growth for Tawandang this year, despite economic conditions?

A.

Supote Teerawatanachai anticipates that Tawandang's sales will grow by 15 per cent this year. This growth is expected due to an increase in new clients and a larger customer base, offsetting lower spending per head.

Q.

Where are the two confirmed new Tawandang outlets planned for Bangkok over the next five years?

A.

Two additional outlets have been confirmed for Bangkok: one will be located at Srinakarin and the other at Bang Khae. Each of these new outlets is projected to cost approximately 200 million THB.

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