Taiwan Telecoms Sell Out Initial iPhone 18 Pro and Foldable Duo Preorders in Minutes

Shoppers also favored newly introduced finishes. Chunghwa Telecom noted that 46 percent of surveyed buyers selected Glacier, while 26 percent chose Burgundy. Burgundy emerged as the most requested colorway for Taiwan Mobile and Far EasTone, followed by Glacier. For the foldable iPhone Duo, Chunghwa Telecom recorded 60 percent demand for Star White, with the remaining 40 percent opting for Night Sky.

Hardware Pricing Tests Regional Carrier Subsidies

The sharp price jump tests consumer willingness to absorb higher upfront equipment costs on multi-year 5G service contracts. Taiwan serves as a key testing ground for East Asian smartphone demand, where carrier subsidies cushion high entry prices. Quick clearance of early allotments shows premium buyers remain price-inelastic. They purchased immediately, even as standard models pushed well past traditional retail thresholds.

Component costs are also squeezing supply chain margins. Vendors passed advanced semiconductor and hinge engineering expenses directly onto retail price tags. Carriers must now manage device inventory financing without eroding retail margins. Replenishment speed poses the immediate risk. If early device allocations stay constrained, subscriber upgrade conversions could taper before the fourth-quarter holiday sales push.

Launch Timelines Across Taiwan Outlets

Apple formally unveiled the lineup earlier in the week. Far EasTone opened its official preorder channel at 8 p.m. On Saturday following several days of interest registration. Chunghwa Telecom and Taiwan Mobile activated bookings immediately after the product announcement.

Physical deliveries will roll out in two separate phases across the island. Chunghwa Telecom, Taiwan Mobile, and Far EasTone outlets will start retail sales of the iPhone 18 Pro series at 8 a.m. On Sept. 18. Store inventory for the foldable iPhone Duo arrives on retail shelves on Oct. 23.