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In a recent trademark dispute involving two sportswear brands, Puma and Sun Day Red by Tiger Woods, both known for their “big cat” logos, Singapore regulators have concluded that there is no risk of causing confusion among consumers. The controversy was…
Anta Sports Products, a leading sports company based in China, announced on Tuesday that it plans to acquire a 29.06 percent share in Puma from the Pinault family. The deal, worth 1.5 billion euros (approximately US$1.8 billion), will make Anta the largest…
China-based sporting goods company, Anta Sports Products, has proposed to purchase a 29% stake in Puma, the struggling German sportswear manufacturer, from the French Pinault family, according to insiders familiar with the negotiations. Anta Sports submitted…
Anta Sports Products, a prominent Chinese sportswear manufacturer, is reportedly considering the acquisition of German sportswear brand, Puma. It’s understood that Anta, listed on the Hong Kong stock exchange, is currently working with an adviser to examine…
In the retail and branding sector, data reigns supreme. It provides valuable insights that can be employed to boost personalisation and foster customer loyalty. Sportswear retailer Puma provides a case study for this, as it navigates customer relationship…
Retail’s Big Show APAC (NRF 2025 APAC), world’s leading sports brand Puma and global financial technology platform Adyen shared how their strategic partnership is transforming retail operations and customer experiences across Asia Pacific and beyond. From…
Puma is stepping into the spotlight with its latest advertising campaigns, designed to showcase not just athletic prowess, but also the essence of team spirit and individual determination. According to GlobalData’s Global Ads Platform, these vibrant…
Puma on Wednesday announced job cuts and warned of uncertain US consumer demand. The German sportswear group’s shares slumped 23 percent in the wake of disappointing quarterly and annual forecasts issued a day earlier. The grim outlook, which follows weak…
Sportwear retailer Puma has launched its first flagship in Vietnam, following the opening of its largest Southeast Asian store in Malaysia. The store is located in the centre of Ho Chi Minh City, in the Vincom Dong Khoi shopping mall, and offers a broad…
After two years of testing, sports giant Puma is ready to launch its compostable shoes dubbed Re:suede 2.0. Puma will create 500 pairs of the commercial version of the sneaker, which went online available for purchase on puma.com/eu and Zalando Plus this…
Sportswear company Puma has successfully produced compost from an experimental version of its classic suede sneaker, according to the results of its two-year-long Re:suede experiment. The experiment was the first program to launch as part of the company’s…
German sportswear maker Puma reported stronger-than-expected second-quarter earnings on Wednesday and raised its full-year revenue outlook, coping with headwinds in China better than rival Adidas. Puma said its earnings before interest and taxes (EBIT) rose…
Puma Korea announced on the 12th that it has appointed Lee Na-young as its new CEO. The new CEO is said to be a sales and marketing expert with more than 20 years of experience in the distribution industry related to sporting goods and food and beverages. She…
Look around you. Each and every woman you see has a story to tell — an inspiring one, a tickling anecdote or one that is hard to chew. These stories of everyday women represent their values and fighting spirit, as well as their goals and adventures that they…
After a pandemic-served beatdown last year, Puma has clawed its way to recovery. On February 24, the German sportswear giant reported that sales jumped 9 percent to 1.52 billion euros in the last three months of 2020 — a promising upswing from the 55-percent…
The German sportswear giant announced today that it signed a multiyear deal with the singer-songwriter, who will be the face of its women’s business. Aside from boosting the profile of Puma’s women’s business unit, Lipa will work to “help inspire women around…
