Starbucks Cambodia opens new and first mall outlet
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Coffee franchise giant Starbucks Cambodia has opened its second outlet, at Aeon Mall in Phnom Penh.
Licensed as Coffee Concepts Cambodia, the outlet comes less than six months after the US chain made its debut at Phnom Penh International Airport. However, the mall store is the first fully accessible to the public.
Despite its limited access, Starbucks has grown in reputation and cemented the brand, assuring long-term investment, says GM Por Lim.
Its next store is scheduled to open in the Boeung Keng Kang district of Phnom Penh in October, with further expansion depending on brand pick-up, says Lim.
Questions & Answers
Q.Where is Starbucks Cambodia's new mall outlet located?
Where is Starbucks Cambodia's new mall outlet located?
The new Starbucks Cambodia mall outlet is located at Aeon Mall in Phnom Penh. This is the company's second outlet in the country, following its debut at the Phnom Penh International Airport.
Q.Why is the Aeon Mall outlet significant for Starbucks Cambodia?
Why is the Aeon Mall outlet significant for Starbucks Cambodia?
The Aeon Mall outlet is significant because it is the first fully accessible Starbucks store to the public. Its previous location at the airport had limited access, which made it harder for general customers to visit.
Q.What are Starbucks Cambodia's future expansion plans?
What are Starbucks Cambodia's future expansion plans?
Starbucks Cambodia plans to open its next store in the Boeung Keng Kang district of Phnom Penh in October. Further expansion beyond this will depend on how well the brand is received by customers.
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