Wei ZhangGeneral
Starbucks Expands in East Asia as Walmart Unwinds Suburban Hypermarkets
High-density transit nodes across China, Japan, and South Korea reward compact coffee footprints over car-dependent grocery formats.
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starbucks
Every story tagged starbucks on RetailNews Asia: reporting, analysis and market signals from across Asian retail and e-commerce.
Stories tagged starbucks
359 stories in this topic
Minjun ParkFood
Starbucks Opens Vietnam’s First Signing Store in Ho Chi Minh City
The Cao Thang Street outlet brings the coffee chain’s network of dedicated signing locations across Asian markets to 27.
Minjun ParkFood
Mega MGC Coffee Approaches 4,500 Stores Across South Korea
The value-focused chain opened its 4,466th outlet in August, pulling ahead of Ediya Coffee in a national market holding over 100,000 cafes.
Rajiv MenonFood
Temasek and ChrysCapital Compete to Buy 33 per Cent Stake in India’s Blue Tokai
The proposed deal values the Indian specialty coffee chain at up to 3,700 crore rupees as it prepares to expand across India, the UAE and Japan.
Rajiv MenonFood
Starbucks Korea Hit Hard by Backlash over Controversial Marketing Campaign
In the second quarter, Starbucks Korea’s operator, SCK Company, suffered an operating loss due to a decrease in sales. This followed negative reactions to an ill-received marketing campaign and the suspension of its high-profile summer promotion. The…
Maria SantosFood
Starbucks Korea HQ Searched amid Controversial Marketing Investigation
South Korean authorities have recently conducted a search at the main offices of Starbucks Korea. The search forms part of an ongoing inquiry into a contentious marketing campaign released earlier this year that led to extensive criticism. The campaign in…
Rajiv MenonFood
Starbucks and Jay Chou Ignite the Summer with Fantasy Experience Across Asia-Pacific
In a creative move, Starbucks has teamed up with Mandopop sensation Jay Chou to introduce a unique ‘Fantasy’ Summer Experience throughout the Asia Pacific. This novel initiative includes exclusive beverages, limited-edition merchandise, and music-themed…
Rajiv MenonFood
Starbucks Brews Major Expansion in India: Targets 100 New Stores Annually
Starbucks has announced ambitious plans to open up to 100 outlets annually in India, marking an accelerated expansion in one of the company’s most rapidly growing global markets. Sushant Dash, CEO of Tata Starbucks, emphasized the potential for significant…
Wei ZhangFood
Starbucks Brews Plan for India Expansion, Aiming for 100 New Stores Annually in the Tea Land
Starbucks is setting its sights on India, one of its fastest-growing markets worldwide, with plans to launch up to 100 stores per year. The renowned coffee chain, despite coffee being a less popular choice than tea in India, sees substantial potential for…
Sarah ChenFood
Starbucks Korea Closes for Sensitivity Training Following Historic Campaign Controversy
Following public disapproval over a marketing campaign, Starbucks Korea, operated by Shinsegae Group, has announced it will close all stores across the country at 3pm on June 22 for employee training related to historical awareness and social sensitivity. The…
Maria SantosFashion
Starbucks Considers Billion-Dollar Stake Sale in Japan: Potential Bidders Emerge
Starbucks, the prominent Seattle-based coffee chain, is contemplating various strategies concerning its Japanese operations, which could potentially involve selling its stake in the region. This business decision could garner attention from other industry…
Minjun ParkFood
Starbucks Korea Leader Axed Over Distasteful Tank Day Promo that Ignited National Fury
Shinsegae Group, a major food corporation in South Korea, has terminated the employment of Starbucks Korea’s chief after a marketing campaign sparked widespread controversy on the commemoration of historical pro-democracy protests. Shinsegae, the South Korean…
Minjun ParkFood
Revolutionizing Beverage Discovery: Starbucks Tests ChatGPT for Personalized Drink Recommendations
Starbucks is testing an innovative feature, ChatGPT beta, which allows customers to explore and customize their drinks through interactive prompts. This latest feature, which was rolled out this week, provides consumers with personalized beverage…
Aiko TanakaFood
Starbucks Seals Deal with Boyu Capital, Sets Sight on 20,000 Stores in China’s Coffee Market Rivalry
Starbucks recently finalised a significant strategic transaction with Boyu Capital, effectively transferring majority control of its China-based operations to the investment firm. Initiated back in November, this strategic move is designed to stimulate the…
Rajiv MenonFood
Starbucks Reaches New Heights: Unveils Asia’s Highest Coffeehouse on Vietnam’s Fansipan Peak
Starbucks has inaugurated a new outlet at the peak of Fansipan, making it the highest Starbucks branch in Asia. Location and Significance Positioned 3063 meters above sea level, the store is a part of the Sun World Fansipan Legend tourism complex in Sa Pa,…
Rajiv MenonFood
Starbucks Eyes Major Global Expansion: China in Spotlight Despite Market Challenges
Starbucks, the renowned coffee chain, is fast-tracking global expansion plans that extend beyond fiscal year 2028. The company considers China as the bedrock of its long-term development strategy, notwithstanding the increasingly competitive landscape and…