Smart mirror checks your bust size in-store
In this article (4)
The Hong Kong branch of Rigby and Peller is using a smart fitting room mirror to help customers work out their ideal bra size.
For many women, especially young ones, being fitted for a bra is an embarrassing experience that they seek to avoid, often resolving to buying ill-fitted lingerie instead.
Now, lingerie store Rigby and Peller is offering a high-tech alternative via a smart mirror, which scans the customer in the fitting room and calculates their ideal bra size.
To begin, customers stand front of the changing room mirror and hold their arms out. Then, they rotate slowly, turning 360 degrees, while the inbuilt camera takes 140 body measurements.
The technology then calculates the customer’s ideal bra size, giving them a unique shape ID.
Questions & Answers
Q.What specifically does the smart mirror technology do to determine bra size?
What specifically does the smart mirror technology do to determine bra size?
The smart mirror uses an inbuilt camera to take 140 body measurements while the customer slowly rotates 360 degrees in front of it. This data then allows the technology to calculate the ideal bra size.
Q.Which Rigby and Peller branch is currently using this smart mirror technology?
Which Rigby and Peller branch is currently using this smart mirror technology?
The smart mirror technology is currently being used in the Hong Kong branch of Rigby and Peller. The article specifies this location as where the innovation is being implemented for customers.
Q.What is the primary benefit of this technology for customers, according to the article?
What is the primary benefit of this technology for customers, according to the article?
The technology aims to offer a less embarrassing alternative to traditional bra fittings, especially for young women who often avoid such experiences. It helps them find their ideal bra size without discomfort.