Singtel signs cross-promotion deal with GOJEK

Singtel has inked a new partnership with ride hailing company GOJEK aimed at cross-marketing their offerings and providing perks to users and drivers.

Under the agreement, Singtel will offer GOJEK drivers who subscribe to its Combo mobile plans data-free usage while using GOJEK, as well as a 20% discount on their subscription costs and a complementary caller ID service.

Meanwhile new and existing customers of Singtel’s digital focused GOMO plan will receive ride hailing credits worth S$5 ($3.67), and all Singtel customers will be offered other ride hailing perks.

“With this partnership with GOJEK, we are taking our business and customer relationships to the next level, beyond just providing traditional carriage and connectivity,” Singtel CEO consumer Singapore Yuen Kuan Moon said.

“While our customers have come to expect reliable and comprehensive mobile coverage from us, they are always looking for more value and this we can extend in the form of perks and privileges that come from mutually-beneficial partnerships.”