Singapore’s A DrBrand to expand overseas
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Singapore skincare and haircare company A DrBrand is about to expand overseas.
Distributors have already be signed for its DrGL and DrHair lines in China, France, Germany, Hong Kong, London and the US, progressively from the second quarter this year. A number of partners are in negotiations with the business to open concessions and brick-and-mortar stores and to sell online.
Dr Georgia Lee is the co-founder of the brand, which encompasses DrGL skincare products, DrHair hair products and the DrSpa chain. What started as a handful of skincare products in 2009 has evolved into a 40-product line. Since 2016, A DrBrand’s revenue has grown 500 per cent year on year.
In 2011, Dr Lee opened DrSpa, offering face, body and scalp treatments. There are four outlets – at Tangs at Tangs Plaza, Orchard Gateway, Palais Renaissance and TQL Suites, a residential development in Bugis.
Dr Lee’s friend Patsy Ong-Hahl joined A DrBrand in 2016 as co-founder and chief executive. An angel investor who has grown businesses in various industries, including fashion and tourism, decided to join the company partly because she had seen “the amount of blood, sweat and tears” Dr Lee had put into formulating the products.
Questions & Answers
Q.Which specific markets will A DrBrand enter with its DrGL and DrHair lines?
Which specific markets will A DrBrand enter with its DrGL and DrHair lines?
Distributors have been signed for China, France, Germany, Hong Kong, London, and the US. These expansions will begin progressively from the second quarter of this year.
Q.What is the current growth rate for A DrBrand's revenue?
What is the current growth rate for A DrBrand's revenue?
Since 2016, A DrBrand’s revenue has grown 500 per cent year on year. This growth follows the evolution of its product line from a handful of items to 40 products.
Q.When did DrSpa, A DrBrand's treatment chain, first open, and how many outlets does it have?
When did DrSpa, A DrBrand's treatment chain, first open, and how many outlets does it have?
Dr Lee opened DrSpa in 2011, offering face, body, and scalp treatments. The chain currently operates four outlets located in Singapore.
Q.What role does Patsy Ong-Hahl play in A DrBrand, and when did she join?
What role does Patsy Ong-Hahl play in A DrBrand, and when did she join?
Patsy Ong-Hahl joined A DrBrand in 2016 as co-founder and chief executive. She is also described as an angel investor with experience in various industries.
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