Shop at Lazada, pay at 7-Eleven

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Convenience store chain 7-Eleven Malaysia is now offering Lazada Malaysia offline payment services at its stores nationwide via its partnership with MOLPay.
As the leading convenience store in the country, 7-Eleven is continuously making its way up by enhancing customers’ shopping experience and has added Lazada offline payment to its services.
“It is clear that our main intention is to always remain number one and in order to do so, we are trying our best to give the best experience in true convenience to our customers,” said 7-Eleven Malaysia chief executive officer Gary Brown at the official launch of Lazada Offline Payment at Berjaya Times Square Hotel.
With the new service, 7-Eleven Malaysia now allows customers to confirm orders from Lazada and proceed to checkout with 7-Eleven as the preferred payment option.
Transactions can be completed by presenting a printed slip or SMS code of the online purchases to the cashier at any 7-Eleven stores nationwide.
“The partnership is a strategic fit, benefiting both 7-Eleven and MOLPay’s individual strength.
“This is also an alternative payment option for our online shoppers, enabling them to shop for over 12 million items that are available on our website and paying over the counter at any 7-Eleven stores nationwide,” said Lazada Malaysia chief executive officer Hans Peter Ressel.
The aim of the new experience is to fulfil customer’s expectation and provide them with the best convenience possible.
“As Malaysia still has a considerable number of people who do not have digital banking or have limited access to digital banking, this provides the flexibility in ensuring all households and businesses have access to Malaysia’s digital economy regardless of their income level,” said MOLPay chief executive officer Eng Sheng Guan.
As the first free-standing convenience store chain in the country to provide such payment services, it aims to reach customers in the non-urban areas such as the east coast and Sabah and Sarawak.
The newly introduced experience will also ease the process of online purchases as payment can be made offline, 24 hours and seven days a week.
Questions & Answers
Q.What is the primary motivation for 7-Eleven to offer this new payment service?
What is the primary motivation for 7-Eleven to offer this new payment service?
7-Eleven Malaysia aims to enhance customers’ shopping experience and maintain its position as the leading convenience store in the country. Their intention is to remain number one by providing the best convenience to their customers.
Q.How do customers complete a Lazada transaction at a 7-Eleven store?
How do customers complete a Lazada transaction at a 7-Eleven store?
Customers confirm their Lazada orders and choose 7-Eleven as the payment option. They then present either a printed slip or an SMS code of their online purchase to the cashier at any 7-Eleven nationwide.
Q.Which customer group is particularly targeted by this new offline payment option?
Which customer group is particularly targeted by this new offline payment option?
This service targets people without digital banking or with limited access to it, providing flexibility. It aims to ensure all households and businesses can access Malaysia’s digital economy, regardless of income level.
Q.What is the expected benefit for Lazada Malaysia’s online shoppers?
What is the expected benefit for Lazada Malaysia’s online shoppers?
This offers an alternative payment option, allowing online shoppers to buy from over 12 million items on Lazada's website. They can then pay conveniently over the counter at any 7-Eleven store.
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