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Shilla Travel Retail Hong Kong appoints new MD

By Rajiv MenonKorea
1 min read
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The Shilla Duty Free has appointed a new MD of its Hong Kong operations. Changha Shin takes over the helm of Shilla Travel Retail Hong Kong this week after the surprise departure of Alice Woo. Woo built the business up after becoming its first employee last year when the Korean-owned travel retail company secured major duty-free concessions at Hong Kong International Airport.

Prior to working with Shilla, Woo spent 22 years in travel retail in Asia, Hawaii and North America, with companies including DFS Group and Nuance Watson.

Her replacement Shin was previously the merchandising director of Shilla Travel Retail Hong Kong. In a short statement, Shilla said Shin has a wealth of knowledge across various product categories with 14 years of experience. He started in HR with Shilla Group and has “deep knowledge” of Shilla Group and its partners.

“The Shilla Duty Free is proud to promote from within and support the development of its staff.”

Shilla Travel Retail Hong Kong appoints new MD

Woo will leave her position this week with the change referred to being due to “internal circumstances”. It is unclear if she will remain with the company in another role.

Questions & Answers

Q.

What is the reason given for Alice Woo's departure from Shilla Travel Retail Hong Kong?

A.

The article states that Alice Woo's change in position is due to "internal circumstances." It does not specify further details regarding why she is leaving her role as MD of the Hong Kong operations this week.

Q.

What experience does Changha Shin bring to his new role as MD of Shilla Travel Retail Hong Kong?

A.

Changha Shin has 14 years of experience, a wealth of knowledge across various product categories, and previously served as the merchandising director for Shilla Travel Retail Hong Kong. He also started in HR with Shilla Group.

Q.

When did Alice Woo begin building up the Shilla Travel Retail Hong Kong business?

A.

Alice Woo became the first employee and started building the business last year. This was after the Korean-owned travel retail company successfully secured significant duty-free concessions at Hong Kong International Airport.

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