Shanghai Disney Resort to take wings

Nov 30, 2016Updated May 24, 20251 min read

Shanghai Disney Resort will open two retail stores at the city’s Hongqiao International Airport next year.

Both stores will be at the domestic departures of the airport’s T2 terminal to allow travellers to take home merchandise collections more conveniently, says the resort.

It already has a 3000 sqm World of Disney Store at Disneytown that includes specialty shops and a Spoonful of Sugar confectionery. There are more than 7000 merchandise items including Disney apparel, toys, stationery, lifestyle products, collectibles and gifts. Resort director of merchandise David Koo says retail products will be updated or expanded, based on ongoing Chinese consumer research and insights.

The most popular products at the resort include a Mickey and Minnie foldable-fleece collection that can be worn or folded into a back cushion. Another bestseller is the Storybook Chocolate Set.

Koo says the resort will offer special products soon for the coming Chinese New Year, on January 28.

Tags

About the author

Mei Ling Tan

Contributor · RetailNews.asia

Mei Ling Tan is the Editor of Retail News Asia, where she leads the editorial team in delivering in-depth coverage of Asia’s dynamic retail landscape. With over a decade of experience in business journalism, Mei Ling is known for her sharp analysis, deep industry insights, and commitment to uncovering the stories behind Asia’s most innovative retail brands. Before joining Retail News Asia, Mei Ling held senior reporting roles at regional business publications, covering everything from consumer trends to digital transformation in retail. A graduate of the National University of Singapore with a degree in Communications and New Media, she combines journalistic integrity with a strong understanding of evolving market forces. Outside the newsroom, Mei Ling is a frequent speaker at industry panels and a mentor for young journalists.

Asia's retail intelligence, in your inbox