Sephora heads to Seoul, Korea

May 2, 2019Updated Jun 4, 20251 min read

LVMH-owned cosmetics retailer Sephora will launch its first outlet in South Korea this October.

The first Sephora South Korea retail space will take up 547sqft in Gangnam, featuring hundreds of brands as well as home-brand products under the Sephora label.

“Sephora will contribute to expanding the local beauty market by proposing a new standard,” said Sephora Korea CEO Kim Dong-ju.

The Sephora South Korea store will be the first of six planned to be trading by next year, along with an online store.

Sephora operates more than 3000 outlets worldwide and has a strong presence in Asia. It also plans to make a return to Hong Kong soon, opening in space at IFC mall.

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Mei Ling Tan

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Mei Ling Tan is the Editor of Retail News Asia, where she leads the editorial team in delivering in-depth coverage of Asia’s dynamic retail landscape. With over a decade of experience in business journalism, Mei Ling is known for her sharp analysis, deep industry insights, and commitment to uncovering the stories behind Asia’s most innovative retail brands. Before joining Retail News Asia, Mei Ling held senior reporting roles at regional business publications, covering everything from consumer trends to digital transformation in retail. A graduate of the National University of Singapore with a degree in Communications and New Media, she combines journalistic integrity with a strong understanding of evolving market forces. Outside the newsroom, Mei Ling is a frequent speaker at industry panels and a mentor for young journalists.

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