Rita Ora becomes new face of Thomas Sabo
In this article (4)
British singer Rita Ora has become the new global ambassador of German jewellery and watch brand Thomas Sabo.
Known for her creative style and individuality, the singer will be the face of Thomas Sabo worldwide for the next two years.
The first collection with Rita Ora will be the Autumn/Winter 2019, to be revealed from July 15.
“My Thomas Sabo campaign aims to empower women to experience this magical boost of jewellery and to inspire other women to create personal looks full of energy and liveliness,” said Rita Ora at the announcement of the cooperation.
The focus of the range is on bright jewellery colours and unique statements such as magical lucky charms and cat motifs.
Established in 1984, Thomas Sabo has 300 company-owned shops around the world.
Questions & Answers
Q.For how long will Rita Ora represent Thomas Sabo?
For how long will Rita Ora represent Thomas Sabo?
The British singer will serve as the global ambassador for the German jewellery and watch brand for a period of two years. She will be the face of the company worldwide during this time.
Q.When will the first collection featuring Rita Ora be released?
When will the first collection featuring Rita Ora be released?
The Autumn/Winter 2019 collection, which will be the first to feature Rita Ora as its ambassador, is scheduled to be revealed to the public starting from 15th July.
Q.What is the primary focus of the upcoming jewellery range?
What is the primary focus of the upcoming jewellery range?
The new range will highlight bright jewellery colours and distinct statements. It will feature unique elements such as magical lucky charms and designs incorporating cat motifs within its collection.
Reader pulse
Will Rita Ora boost Thomas Sabo's sales?
23,852 votes so far