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9 Sept 2025
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a christmas gift
Maria SantosResearch

How e-ang bao and digital gold are disrupting the gift industry

Whether you call them hong bao, ang bao or lai see, the ubiquitous red packets are an indelible part of every Chinese New Year for millions of people throughout Asia and other parts of the world. Giving and receiving these gifts of money are born of a…

digital retail ecommerce
Rajiv MenonResearch

Experiential Commerce: Retail’s Evolving Frontier In Asia

In a dynamic retail landscape where consumer preferences can shift at a moment’s notice, companies are continually seeking innovative ways to engage their audience. The latest trend captivating the market is the rise of experiential commerce, a blend of…

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