Philippine eCommerce to grow 101 per cent by 2018

The Philippine eCommerce industry is expected to grow by 101.4 per cent by 2018 from $1.15 billion in 2013, according to the Philippine eCommerce Outlook.

Prudencio Reyes Jr, undersecretary of the Department of Trade and Industry said

eCommerce will help “connect domestic industry with the global economy.”

The DTI said the country’s internet-connected population has grown by around 530 per cent over the past five years.

Of the country’s 101.1 million population, 44 per cent are active internet users, 42 per cent are active social media users, 113 per cent have mobile connections, and 36 per cent are active mobile users.

Philippine eCommerce sales reached P79 billion in 2012, equivalent to 0.6 per cent of the country’s total income during the year. More than 76.2 per cent or P60.17 billion came from the services sector, especially transport and storage, administrative and support service activities, and wholesale and retail trade.

The DTI is encouraging micro, small and medium enterprises (MSMEs) to expand locally and globally by venturing into eCommerce.