Paris Baguette to open Singapore flagship at Ion Orchard
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South Korean bakery chain Paris Baguette is set to unveil a new flagship inside Singapore’s Ion Orchard this month.
According to the chain, the flagship will be the first-of-its-kind in the territory, introducing the brand’s new-generation interior design, store features and exclusive product offerings. Different to its usual store design, the Ion Orchard store will present a distinctive color palette of marble, wood, white and gold tones.
“Our store design features a skylight ceiling and French outdoor furniture, to provide the illusion of outdoor-indoor dining,” said Hana Lee, VP of Paris Baguette Southeast Asia.
Spanning more than 3000sqft, Paris Baguette Ion Orchard has a capacity of 70 seats, offering an all-day dining menu and exclusive new premium products, including South Korea’s favorite Natural Yeast Bread and Paris Rocher Cake.
As part of the launch, the chain will also introduce its sustainable premium tea line, Teatra Tea, at Paris Baguette Ion Orchard.
Questions & Answers
Q.What new design features will the Ion Orchard flagship store incorporate?
What new design features will the Ion Orchard flagship store incorporate?
The store will show a new-generation interior design, including a distinctive colour palette of marble, wood, white, and gold tones. It will also feature a skylight ceiling and French outdoor furniture to create an outdoor-indoor dining illusion.
Q.Which exclusive products will be available at the new Paris Baguette flagship?
Which exclusive products will be available at the new Paris Baguette flagship?
The Ion Orchard flagship will offer exclusive new premium products, including South Korea’s Natural Yeast Bread and the Paris Rocher Cake. It will also introduce the brand's sustainable premium tea line, Teatra Tea.
Q.What is the seating capacity and size of the new Paris Baguette store?
What is the seating capacity and size of the new Paris Baguette store?
The new Paris Baguette store at Ion Orchard spans more than 3000 square feet. It has a capacity of 70 seats, providing an all-day dining menu for customers.
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