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Off-White is opening a store in Siam Paragon

By Wei ZhangThailand
1 min read
Off White fans lined up for shopping on the first day
Off White fans lined up for shopping on the first day
In this article (4)

The first Off-White Thailand store has opened in Bangkok.

The high-end street-fashion label has chosen Siam Paragon for its first store in the market.

Off-White is opening a store in Siam Paragon

The store opened last weekend, drawing a queue of more than 300 fans of the brand, drawn by exclusive offers for early customers and the availability of limited-edition items.

Off-White is opening a store in Siam Paragon

Off-White Thailand has been launched in partnership with local retail operator PP Group.

The boutique is located on the upmarket Bangkok shopping mall’s M floor.

Off-White is opening a store in Siam Paragon
Off-White is opening a store in Siam Paragon

Off-White is an Italian streetwear and luxury fashion label founded by American creative designer Virgil Abloh in Milan, Italy in 2012. The brand specialises in seasonal men’s and women’s lifestyle and streetwear and has more than 25 stores globally. Off-White products are also stocked by internationally renowned department stores including Barneys in the US, Selfridges and Harrods in the UK and Le Bon Marche in France.

Off-White is opening a store in Siam Paragon

Questions & Answers

Q.

Which company is partnering with Off-White for its expansion into Thailand?

A.

Off-White Thailand has been launched in partnership with the local retail operator PP Group. Executives Olarn Puipunthavong and Suwadee Puengbunpra from PP Group were present at the store's opening event.

Q.

Where is the new Off-White store located within Siam Paragon?

A.

The new Off-White boutique is located on the M floor of the upmarket Bangkok shopping mall, Siam Paragon. This is the brand's first store in the Thai market.

Q.

What kind of products does Off-White typically sell?

A.

The brand specialises in seasonal men's and women's lifestyle and streetwear products. Off-White is known as a high-end street-fashion label that blends luxury with contemporary styles.

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