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Nvidia’s CEO Believes Autonomous Vehicles Will Be All Over The World

By Rajiv Menon
2 min read
Nvidea
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Nvidia’s founder and CEO Jensen Huang have revealed in a wide-ranging interview that autonomous vehicles will be prevalent all over the world. He believes 2022 is the inflection point for the development of autonomous vehicles and their adoption and by 2025, Nvidia will also be deploying its software at scale. By 2025, Nvidia will start monetizing its software by gathering licensing with revenue-sharing agreements with car companies.

“I am certain that we will have autonomous vehicles all over the world. They all have their operating domains. And some of that is just within the boundaries of a very large warehouse. They call them AMRs, autonomous moving robots. You could have them inside walled factories, and so they could be moving goods and inventory around,” Huang told the Venturebeat.

The Nvidia CEO’s comments come on the sidelines of its failed attempt to acquire ARM from SoftBank after the proposed deal faced universal negative pushback from regulatory authorities across the world. ARM, which designs chipsets and licenses its designs to countless companies across the world, is perhaps the last fabless and neutral chip design firm in the world. Its importance is so crucial because its designs are used nearly in everything from connected cars, autonomous cars, smartphones, tablets, PCs, IoT products to wearables.

Huang believed that the failed ARM bid hadn’t impacted Nvidia one bit and from a long-term perspective he believed its autonomous division would be one of its biggest businesses. He added that Nvidia would continue to use ARM’s designs thanks to its 20-year license and it would utilize it across its product portfolio with new CPU designs already in development.

“This will be a big year for us. And then next year, it’ll be even bigger next year. And in 2025, that’s when we deploy our own software where we do revenue sharing with the car companies. And so if the license was $10,000, we shared 50-50. If it’s a subscription base of $1,000 or $100 a month, we share 50-50. I think I’m pretty certain now that autonomous vehicles will be one of our largest businesses,” he added.

Recently, Nvidia announced a wide-ranging deal with Jaguar Land Rover where it will be helping the iconic British automakers to develop autonomous cars and unique in-car experiences. The deal also entails Jaguar Land Rover leveraging Nvidia’s server-grade DGX GPUs.

Questions & Answers

Q.

How will Nvidia make money from its autonomous vehicle software?

A.

Nvidia plans to monetise its software by licensing it to car companies. This will involve revenue-sharing agreements, potentially splitting licence fees or subscription income on a 50-50 basis.

Q.

What kind of autonomous vehicles does Jensen Huang expect to see globally?

A.

Jensen Huang believes autonomous vehicles will be widespread globally, including within specific domains like large warehouses as autonomous moving robots (AMRs), and in walled factories for moving goods and inventory.

Q.

Did the failed acquisition of ARM affect Nvidia's plans for its autonomous vehicle division?

A.

No, the Nvidia CEO believes the failed ARM bid had no impact on Nvidia. From a long-term perspective, he still expects the autonomous division to become one of its largest businesses.

Q.

Which car manufacturer has recently partnered with Nvidia on autonomous vehicles?

A.

Nvidia recently announced a broad agreement with Jaguar Land Rover. This deal involves helping the British carmaker develop autonomous vehicles and unique in-car experiences.

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