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Nearly 8,000 Vietnamese farmers take to online sales

By Rajiv MenonVietnam
1 min read
Aussi Farmer
Aussi Farmer

Nearly 8,000 Vietnamese farmers started trading on e-commerce platforms in the first six months, up 191 percent year-on-year, as authorities pushed the development of the digital economy.

The total value of agriculture produce on e-commerce platforms in the period tripled to VND944 billion ($41 million), according to a Ministry of Information and Communications report.

It stated this was the result of the ministry and municipal authorities pushing postal companies to partner with e-commerce platforms to help distribute produce.

This year, Vietnam’s lychees became the first agricultural produce to be exported to Europe via a domestic e-commerce platform.

Minister of Information and Communications Nguyen Manh Hung said e-commerce and logistics is the future of the postal sector, thanks to technology paving the way.

Vietnam’s digital economy is forecast to grow by 29 percent annually from 2020 to $52 billion by 2025, according to a study by Google, Temasek Holdings and Bain & Co.

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