Myntra rejigs top management

Ganesh Subramanian, Chief Operating Officer at Myntra.com, has been given a new responsibility as Head – New Initiatives with immediate effect. Confirming the development, Subramanian told BusinessLine: “As a company, we are thinking long term. Therefore, we are investing to look at continuously creating unique value for customers by challenging the way the fashion business is run at present. For instance, it takes 12-15 months to deliver fashion products from concept to retail to consumers; why should it take so long?”